Do You Know Why You Want It?

why-you-do-itAs we move into December and hear the pitter patter of feet running to make their wish lists, we too quietly ponder what we’d like for the holidays and in 2017. After all, haven’t we all been good girls and boys?

During a conversation with one of my best friends this last weekend we discussed the entertainment business he works in. Our conversation was about how the original ideas of some TV shows get lost because the executive producers start fighting over who has the best notes. By the time it gets to the editor, the initial idea of the show is lost.

No one says it better than Simon Sinek in his book “Start with Why”.

Without the Why you have lost your What. If the producers had stopped to remember why they were creating the show, they would not have lost the What. What was the purpose of the show and why? Could the show have been more successful if the judgement was not clouded by ego?

Every day we go after the shiny bullet or the cool new toy that everyone is talking about on Facebook or any other social media or blog. Whether it be the latest ATS such as Workday or Greenhouse to the ever changing LinkedIn. As a society we are always getting sold into the pretty tool because it helped solve someone else’s problem. The question is: will it solve your problem? Are you chasing your own solution or what someone has told you is your solution? Do you know what your Why is? Why are you doing whatever it is?

Companies boast being “military friendly”. Why does the company want to be military friendly and how has the company achieved it? Was the purpose to check a box or was it to reach out to veterans to offer thanks and help transition him/her back into a civilian job? I once sat at a bar with a recruiter and in conversation with a stranger, she learned he was a vet. She immediately reached out to give her business card and offered to help. She mentioned military.com and how it had helped many vets in her network find a position. In my opinion, that’s “military friendly”. Simply posting a position on a supposedly “military friendly” site does not equate to being military friendly. What site is that? How many veteran viewers does it link to? What efforts does that site do to reach out to veterans? What else is the company doing to reach out to the veterans?

What is your why? If you have a wish list, what is on it and why is it there?  Are you looking to appease shareholders? Is it to attract the right talent? Is it to do the right thing at the right time? Is it to increase your ROI of time, money or retention?

you-why“Start with Why” explains how to inspire with ideas rather than product. Simon Sinek goes on in his 2 of his 3 theories being:

  • The Golden Circle:
    • Sinek states, most people in a company know what they do; less people know how they do it; and hardly anyone knows why they do it
  • The Celery Test:
    • If you’re at a grocery store getting food for your health food business, could someone look at your groceries at the checkout line and immediately know what you’re all about?  If you’ve purchased soy milk, chocolate, pudding, and celery the answer is no.  If you’re just purchasing the soy milk and celery, then yes.
    • In business, if you’re not passing the celery test, if you can’t walk the walk after talking the talk, you’ve lost credibility and frankly damaged your integrity.

People buy Apple products because even before Tim Cook, Steve Jobs would only speak on the Why long before he showed you the what.

The founders of Southwest Airlines knew people would love to fly with them because they built their airline on the Why they wanted to fly, rather than just getting to their destination through crappy service.

What’s on your list this year? Why do you want it?

Let’s talk about your Why.

~The Organic Recruiter | Co-wrote with Candy Store

Loyalty, Duty, Respect, Honor, Integrity, Personal Courage

It is Veterans Day next week and time to figure out if we are as loyal to them as they are to us. Military.com and Monster.com have many ways to help you with your loyalty. Because waiting to help them may in many ways be too late. Like Mayor Garcetti in Los Angeles (largest population of veteran homeless) has begun with the assistance of Military.com, he is trying to end homelessness of our Veterans. Let’s join the forces and do our part.
~The Organic Recruiter


By  Sourcecon

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The 1st Infantry Division of the US Army has a saying: “No mission too difficult. No sacrifice too great. Duty First!”

Over 30,000+ veterans are placed in corporate America each year and there are over 7,500 companies that do the hiring per year of those military individuals. What is even more impressive is that these military officers do not even have online job seeker profiles like those you see daily on the web boards like Monster or Dice. What tops everything else is that these amazing individuals who defend our freedom look to us as civilians in their transition into the corporate environment. However, there are stigmas that they have to fight just the same.

One stigma is the negative stereotype. First are the assumptions and stereotypes about members of the military that make some employers reluctant to hire them. About one in three employers considers post-traumatic stress disorder (PTSD) to be an obstacle in hiring veterans, according to a survey report by the Society for Human Resource Management (SHRM). In particular, seven percent of post-9/11 veterans are estimated to be suffering from PTSD, according to the U.S. Army.

Another stigma is how skills can be mismatched or misunderstood by a hiring manager. Hiring managers can easily understand a resume that shows any technical skills whether it is Java or .Net in a related field. What hiring managers do understand and how it correlates to corporate is the skills that a battery fire direction officer or artillery specialists can bring to an organization.

When speaking to a field grade army officer (with a specialty in tanks), who asked for obvious reasons to keep his anonymity, he gave a firsthand account of what the interview process is like for a military veteran. Now keep in mind this is an individual that brought in new equipment (mostly paratrooper equipment) for an army corps and has an MBA from Duke, a prestigious university.

“I interviewed with a few large companies that are looking to hire vets. I think I received interest from them because of my vet status. HR wanted to talk to me and their MDs (and even one CEO of a fortune 500 company) liked me. So I got through many rounds of interviews but then I went to talk to the direct hiring manager and my potential future boss. They needed a plug and play a guy that had experience doing the job (corporate finance, pricing, operations management, etc were some of the jobs I interviewed for). This happened over and over again. That was an obstacle I had to overcome in finding employment.”

A lot of companies have veterans programs. From a top-down perspective, it makes sense and sounds even better. Hire veterans as they offer great skills and attitudes that will add to our company and in the long run, it will make us look good too. There are some companies that are doing their part to help in the hiring of military veterans. In 2016, Union Pacific Railroad hired approximately 3900 new employees of which 15 percent were military veterans, where military experience was more relevant than certifications earned. JPMorgan Chase hired over 40,000 new employees in 2016, where approximately 15 percent were military veterans.

The question remains, how can other companies follow suit? First would be to educate management of the companies so that they are not scared that a few months ago this person was killing someone or seeing others killed, and now they have to integrate them into their “team.” There might even be hiring managers cannot comprehend what really goes on in the military, but they get the college and internship type of experience, so they hire what they are familiar.

There are some companies that have gone the additional mile and have set up assistance programs as well. AT&T has helped launch the 100,000 jobs mission initiative to hire 100,000 veterans and transitioning service members by 2020. Even GE plans to hire 5,000 veterans over the next five years through its “Hiring Our Heroes” partnership to sponsor 400 veterans’ job fairs this year.

Another company, Orion International is a firm that spends over 11 months with each military candidate before they are even hired, to ensure the best possible match for each company and candidate. Orion represents 34 percent of military technicians and technical NCOs separating from the military. A Naval officer from Pennsylvania explained how helpful it is to have someone, a company that can help make the transition that much easier though daunting.

 “To have a company willing to stay with you every step of the way was extremely comforting. I was transitioning out of the Navy and my wife had family here so I needed to find a way to get a job locally. Not too many companies looking for a naval officer. There were coaches that shared with me the proper interview techniques and the things not to do during interviews. It’s a blessing.”  

In November of last year, the Federal Bureau of Labor Statistics found that veterans had a lower unemployment rate at 3.6 percent than Americans overall, who faced a rate of about five percent. This reflects ongoing efforts to train members of the military with valuable job skills before they join the workforce, new initiatives by businesses get veterans jobs and the slowly changing attitudes among everyday Americans about the value that former service members bring to the workforce.

In a time where there is increased the level of violence, political deceit and increasing cost of living we need to find solace in those that put their lives on the line every single day for us to even have a living, to have the ability to speak our mind. When that military personnel leaves the armed forces and transition into civilians looking for employment just like those that haven’t served we need to stand up, recognize and do what we can for them as they have done for us. Hoorah!

 

Are You Doing Your Part For Your Military Initiative?

 

Fleet week 2Every year I get excited to hear about Fleet Week and often wonder what it would be like to go to one. Fleet Week is a United States Navy, United States Marine Corps, and United States Coast Guard tradition in which active military ships recently deployed in overseas operations dock at major cities for one week. The crew members have the opportunity to enjoy the local cities for that week while the public can take a guided tour of the ships.

This year, in fact today, was my first time as LA is having its inaugural Fleet Week. We at Military.com / Monster.com have the opportunity to team up with the office of Mayor Garcetti of Los Angeles (thank you Blas Villalobos and Lorraine Perales) to be a part of a celebration of our servicemen and servicewomen who protect the seas for us. As an organization that that truly believes in our servicemen (military.com) and my own personal advocacy to help (brother served in the Army for 28 years), I find myself privileged to walk the hanger, cruise the outskirts of the ships with the likes of the men and women that serve.

One of my personal goals have been and always will be is to serve the ones who serve us to make sure they are gainfully employed after serving a career (short or long) in the military. So today my goal was to share our transition app as well as our military skills translator with the military, veterans and equally important, the spouses. Our families of the United States Armed Forces have skill-sets that are unparalleled to most. Our problem in talent acquisition is we don’t speak their language and it takes too much time to work with them to figure out how they fit…or rather fit in (culture is for another article).

In LA County, 3% of the population is comprised of veterans, while 11% of the homeless population is a veteran. This equates to 2,733 of our homeless brothers and sisters are the folks that served you proud in the military.

Now Military.com is one of the few places to go to for a preventative measure for our military (and spouses) to be proactive about their career in the afterlife of service so they are not stranded and underemployed after separation. There are a ton of tools to prepare for transition and we have some of the best.

My brother used to recruit for the Army more than 10 years ago and we all know the big draw for young adults is they will have the skills to do any job they want when they get out. The unfortunate truth is when they transition out, albeit they have the skills, they do not and cannot (self-doubt) get the job they are qualified for because there needs to be a better bridge between recruit and separation. Then on the flip side, recruiters (in the civilian world) do not have the time or the patience to see where these candidates are qualified for the job they applied for, therefore pass on them.

I am not advocating that recruiters take their own time to learn MOS (military occupational specialty) codes, however I am asking for you to open up and grab the tools to learn what they do and have more patience. Because I tell you, they can blow away some of your current staff and they can also add some new light and flavor to your culture.

To learn more about what Mayor Garcetti’s team is working on to  help our homeless veterans, please go to www.lamayor.org/ending-veteran-homelessness for more information. I encourage you to reach out and see how you can help. If you are not from LA, inquire what your city is doing to help the veteran homeless predicament.

~The Organic Recruiter

Five Things to Help Recruit Veterans to Your Business

So you have a military initiative, but you do not know what your goals are.  I hope it’s not to check a box, but rather it is to hire rock stars from the military.  There are huge advantages to hiring veterans outside of the credits the government offers.

Traits I look for that most veterans already possess:

1. Camaraderie
2. Communication
3. Professionalism and Respect
4. Ability to Perform in Stressful Situations
5. Problem-Solving Skills:
6. Leadership 

If you are having a hard time seeing this in these candidates, please let’s talk so I can share more best practices and shed some light on how to make it easier. ~ The Organic Recruiter


Nearly 250,000 service-members transition out of the armed services every year. And, this talented pool of job seekers looks for military-friendly companies that will put their hard-earned skills to good use.

Veterans have much to offer the civilian workforce — many are educated, disciplined, professional, self-starters, detail oriented and have a very strong work ethic. It only makes sense for companies to tout themselves as military friendly to attract these highly qualified people.

Many large corporations — such as Halliburton, Wal-Mart, and Best-Buy, to name few — compete to attract veterans, but the ones that promote themselves as military friendly are the ones that veterans gravitate towards. So how do you make your company stand out against all the other military-friendly companies?

Here are five recruiting practices that will help your company draw in veterans:

  1. Develop a winning military recruiting strategy. This recruitment strategy can include attending job fairs on military installations, or posting open positions on military job boards, such as Military.com’s Careers Channel. American Electric Power, a provider of electricity to more than 5 million customers, improved their veteran recruitment practices by attending Military.com-sponsored Career fairs, in addition to posting AEP jobs on the website. Since listing AEP’s job openings on Military.com’s job board, the company garnered more veteran job candidates and solidified its reputation as a military-friendly employer.
  2. Leverage networks and your existing team members. Ask your workforce, especially those that are former military, if they can refer any unit buddies or other veterans for open positions in your company. Additionally, Military.com’s Veterans Career Network is a great resource to find qualified future employees.
  3. Market your organization as an employer of choice. In order to do this you must build your company’s brand in the military community. You can highlight veterans that work in your organization and talk about all of the good work they do. In addition, you can create military-specific collateral — brochures, hats, buttons — for your company.
  4. Utilize existing government and private initiatives. Websites such as Military.com, HireVetsFirst.gov, TurboTap.org, HelmetstoHardhats.org and USAJobs.gov, are great resources for recruiting top veteran applicants. What’s more, most of these resources will let you post open position free of charge.
  5. Know how to translate military jargon into civilian skills. Use veterans in your organization as mentors for new recruits. The mentors can help prospective employees translate military skills into skills that civilian employers will understand. Military.com offers a skills translator that can translate these military skills.

originally published at Military.com – http://www.military.com/veteran-jobs/career-advice/military-transition/how-to-recruit-veterans-for-your-business.html

 

ARE YOU EVER TOO OLD FOR AN INTERNSHIP?

In the new film “The Intern,” Robert De Niro goes back to the first rung on the ladder to re-energize his career. But what’s great for the movies isn’t always the best move in real life.

by Vicki Salemi, Monster career expert | September 25, 2015

Albeit, this article only mentions the military once, I find this to be a very appropriate way to step back into civilian life for our Veterans.  I met with a very dynamic recruitment manager this week who works for a recognizable social media company who expressed his thirst for great veterans as they have a fellowship (6 months to a year) where the candidates work in different departments based on their MOS (military occupational specialty) or interest with the hopes of bringing them on at the end of the fellowship.

It’s really hard to hire military these days because it is intimidating for the recruiter and hiring manager to understand how they fit based on their profile.  With a little discipline and change of mindset, you can hire the best talent from a great pool of candidates transitioning out.  ~ The Organic Recruiter


Anne Hathaway and Robert De Niro share the big screen in The Intern, out today. In this role-reversal comedy, Hathaway’s character, Jules Ostin, runs an online fashion website, while De Niro’s character, a 70-something widower, re-enters the workforce as her intern after he realizes retirement isn’t all that it’s cracked up to be.

When we think of interns we typically think of college students or recent college grads—ready to roll up their sleeves and learn the ropes.

But older interns are trending, at least in Hollywood. A Tina Fey comedy recently picked up by NBC is a similar play on the theme: An overly involved mom from New Jersey gets an internship at her daughter’s workplace, a cable news network. And in the 2013 movie, The Internship, Owen Wilson and Vince Vaughn played down-on-their-luck career salesmen starting over as interns at Google, where all of their peers are 30 years their junior.

Suffice to say, that the silver screen doesn’t always accurately portray life off screen. So, in reality, would taking an internship have been the right move for the late-career De Niro?

You’re never too old

I believe that there are some instances that pursuing an internship mid-career can make sense. In particular, if you’re looking to start a new career, rebooting an old one (like De Niro’s retired Whittaker or a stay-at-home mom re-entering the workforce) or returning to civilian life after the military an internship is OK.

And in fact, in such cases, an internship can help you open the door to reposition your future.

But you’ll face hurdles

Although you’re never too old for an internship, you’ll have to overcome the stigma of hiring managers to get one. Recruiters are often looking for fresh young talent that they can mold into tomorrow’s leaders—while paying them little to nothing.

That may be the biggest challenge. Once you’ve hit mid-career, your financial obligations have likely blossomed, and many people don’t have the resources to quit their jobs to work for free.

So you might consider the alternatives

Remember that an internship is not  your only option as you re-route your career goals. For instance, you can temp. This way, the company can try you on for size while you get a hang of the industry and company culture and take home a paycheck.

Another option: part-time employment in the field, if you can find a department that is expanding or going through a busy season. This route works well when there’s at least one key transferable skill that’s integral to the job. Try to connect the dots from your former role to your aspirational one. By being strategic about where you apply, working to prove yourself once you’re brought on and continuing to network internally you’ll hopefully be able to make your mark as their next best hire.

Finally, you might consider volunteering on the side of your day job with a relevant non-profit that would help you build the skills you need to make a shift. That way you can keep the paycheck coming while you’re getting the experience you need.

And if you do go the intern route…

Be sure to set your tasks and goals for a fixed period of time. Going into an unpaid internship with an indefinite, unlimited timeframe is not ideal if you’re older. Don’t forget: You’re arriving on Day 1 with a plethora of skills and years of experience, just not within that particular industry.

Act like De Niro’s Whittaker and recognize that you’re likely the low person on the totem pole, having to pay your dues all over again as you learn new skills. Be clear with new colleagues and indicate that you’re not above doing anything assigned to you.

People may feel guilty giving you “busy” or “trivial” work since you’re older, so you should specifically mention you’re there to work on whatever they need accomplished. It’s likely you’ll get higher-level responsibilities quickly.

Impress with your work, and that will help you gain valuable contacts.

Who knows, you may find yourself informally mentoring your younger peers—maybe even your boss—which is a tremendous path toward a fulfilling new job or career